Although the free list services enable you to easily archive issues of your publication on their site, consider putting these archives on your own Web site instead. Archiving issues on your own site is an excellent, quick and easy way to add new content.
Search engines love real content like this, making it a great way to bring more visitors to your site. Bear in mind that search spiders can't access password protected areas of a site, so your archives must be viewable by the general public to be beneficial.
Some publishers believe that archives shouldn't be viewable by people unless they are willing to provide their email address in exchange.
That can be a valid argument if your archives are off-site. However, with archives on your own site, the number of new subscribers you stand to gain through search engine traffic out-weighs the few "leechers" that come to read but never sign-up.
Not only will you get new visitors directly to the issue pages, you're likely to get more to other areas of your site as well. This is because the additional content causes engines to place a greater overall value on your site, giving the rank of other pages a boost.
If you use a free list service that archives your issues, have those archives set to subscriber only access. Then on the list description page, put a direct link to the archives on your site. A link from a site like Topica or Yahoo will help with your link popularity.
In addition, you can make use of the archives there to easily convert issues to HTML for your own pages. Just access the archives, select "View Source" in your browser, and copy the code to paste into your page!
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The Ezine Directories – Day 13
Here's the next batch of ezine directory links to list your newsletter:
Go And Do It Now!
More ezine announcement lists to promote your ezine in:
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All the ezine directory links and newsletter promotion lists have been tested. If one has since gone bad, or there's a resource you'd like included, please email me the details