Providing great information is not enough. You need to grab your subscriber's attention, and hold it. People read to learn, but also seek excitement. Instant gratification. They lack the time to be patient, so stick to the point.
Whenever possible show, don't tell. Use vivid examples readers can picture and understand. Analogies, anecdotes and examples will make your ezine come alive.
When you've finished writing an issue, it's time to start deleting. Cut unnecessary sentences. Look for superfluous "filler" words and repetitions. Delete them. Add more punch and drive by killing adjectives. Use exciting verbs for a more enjoyable read.
And remember, no matter how many subscribers you have, you're always talking to one person, alone. You are NOT standing in front of a group of people. Avoid the use of terms like "you all," "you folks," etc., and talk to ME personally. Do that, and we'll both get more out of the relationship.
- The End -
You've now reached the end of the The Ezine Promotion Plan series. I hope you've enjoyed it, and learnt some valuable tips along the way.
If you have been following through properly, your ezine should now be listed at all the major online directories, and being advertised in numerous email promotion lists.
Congratulations!
Click Here For Higher Profits!
The Ezine Directories – Day 14
Here's the next batch of ezine directory links to list your newsletter:
Go And Do It Now!
More ezine announcement lists to promote your ezine in:
00-list-announce-subscribe@yahoogroups.com
000000000000000GL0BE-subscribe@yahoogroups.com
1_list_advertising-subscribe@yahoogroups.com
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All the ezine directory links and newsletter promotion lists have been tested. If one has since gone bad, or there's a resource you'd like included, please email me the details
