The Ezine Promotion Plan

Ezine promotion is an essential part of online marketing. Email is the key to sales, and no Internet business can afford not to have an ezine or newsletter of some sort.

eZine directory listings are an excellent free way to promote your ezine. However, getting listed in all the ezine directories can be a daunting proposition. There's just so many of them!

For most of us, the job gets put off until we can "find the time." And as you and I both know, that usually translates as "never." ;-)

That's where The Ezine Promotion Plan comes in.

At Last Get Listed In All The Ezine Directories!

The Ezine Promotion Plan spoon-feeds you a simple, workable system for getting your newsletter listed in ezine directories all over the Internet, in far less time than you'd imagine.

It's well known that a large task is much easier to accomplish when broken down into several small steps.

So that's exactly what we'll be doing!

On each of the 14 pages, you'll find links to 3 different ezine or newsletter directories. Set your own timetable and visit a page a day, or say once every three days, and within a few short weeks your ezine will be listed in all the major directories!

(Make no mistake, this is NOT an outdated list of dead directory links and misrepresentations like you usually find. Out of almost a hundred URL's on my list, less than half made it into The Ezine Promotion Plan. I personally checked every single site to ensure you don't waste your valuable time!).

I'm sure you can manage just 5 minutes every few days ...

Simply stick with the program, and before you know it, your newsletter will be listed EVERYWHERE. And getting more and more FREE subscribers everyday!

Why Is Listing Your Ezine So Important Anyway?

Your listing is permanent. And that's incredibly valuable. If your newsletter appears at enough ezine directories, over the course of a year it can mean hundreds, possibly thousands of new subscribers.

Now that's easy ezine promotion!

And it's not only subscribers that will discover your ezine. Advertisers search ezine directories for new newsletters too!

On top of that, many directories allow you to include your Web site URL. Those using static, as opposed to dynamically generated pages (which aren't indexed by most search engines), will improve your site's link popularity, and thus its search engine position.

All For 5 Minutes a Day!

Get Expert Tips Specially For Ezine Publishers!

On each page, right after the ezine promotion links, you'll also find a powerful tip for ezine publishers. Learn proven strategies and techniques you can use to your advantage! Improve the quality of your ezine, write it better, get even more subscribers ....

These targeted tips make it worth following the The Ezine Promotion Plan series even if you don't submit to the ezine directories (though not submitting would be silly!).

Get Links To Ezine Promotion Lists Too!

The Ezine Promotion Plan also gives you subscription addresses to almost 50 ezine promotion & announcement lists. These aren't biz-opp type lists but specifically for ezines. Almost all are moderated, and allow you to post an advertisement promoting your ezine every week without being blasted with hundreds of messages.

Starting Your Ezine Promotion Campaign

You'll get your first batch of ezine directory links on the next page. But before moving on, I recommend you prepare a "cheat sheet."

Putting down some information about your ezine before you start will speed up your submissions no end. It also enables you to spend some time on your description, ensuring you get the best from your directory listings.

Below are suggested details to include. Don't worry if you haven't got time to prepare everything here before you start submitting. You can add bits as and when you need them.

• Two versions of the title of your ezine or newsletter.
  
  A short one at 50 characters or less (simply the name of the ezine). A longer title of up to 100 characters, incorporating several of your most important keywords.
  
  
  
• Three versions of your ezine description.
  
  A full description of up 250 characters, another of up to 200 characters, and one of just 150 characters. Emphasize the benefits of subscribing, and use your most important keywords, adding more as space permits.
  
  As some directories allow the use of HTML commands in the description field, you might want to prepare a duplicate of each using HTML formatting for added impact.
  
  
  
• A list of up to 15 keywords relevant to your publication.
  
  These are words and short phrases you want searchers to find your ezine under. Again, different directories set different size limits. Some allow only 5 keywords, others, 6, 8, 10, 12, or 15. It's therefore essential when composing your list, that you order it in relation to keyword importance.
  
  Start with your most important keyword, and work your way down, with the least relevant word or phrase last. Separate terms with commas, and aviod line breaks or carriage returns.
  
  
  
• The main URL of your Web site.
  
  
• The URL to your ezine information/sign-up page.
  
  
• The URL to a sample issue (if you have one).
  
  
• The URL to ezine archives (if you have any).
  
  
• The email address used to subscribe.
  
  
• The email address used to unsubscribe.
  
  
• The approximate number of subscribers.
  
  
• Your full name
  
  
• Company/Organization name.
  
  
• A contact email address that may be published online.
  
  
• A private contact email address (not to be published).
  
  

I hope that long list hasn't put you off! It LOOKS a lot more than it is ... honest!

Besides, no single directory will request everything here. Different ezine directories request different bits, so you don't have to do it all at once.

Ready? Good! Let's promote your ezine ...

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