List Of Advertising Slogans

The following is a list of advertising slogans in the English language:

Table of contents

Beverages

  • "I Am Canadian" - Molson Canadian beer
  • "After Dark" - Tia Maria
  • "All the taste, 1/3 of the calories", Pepsi Max, 1993
  • "Always Coca Cola" - Coca Cola - 1990s
  • "Ask For More" - Pepsi 2000, mainly in much of Europe.
  • "Australians wouldn't give a Castlemaine XXXX for anything else" - Australian Beer
  • "Barq's has bite" - Barq's root beer
  • "Coffee at its best" - Nescafe Gold Blend
  • "Coke is it" - Coca Cola, 1982
  • "Why ask why? Try Bud Dry" - Budweiser early 1990s
  • "Drink Barq's. It's Good." - Barq's sarsaparilla drink
  • "Follow the bear" Hoffmeister lager
  • "Fosters - Australian for Beer" - Fosters Australian Beer
  • "Get back your 'oo' with Typhoo" - Typhoo tea
  • "Good to the last drop." - Maxwell House coffee
  • "It's not just for breakfast anymore." - Florida Orange Juice Growers Association
  • "It's the real thing" - Coca Cola, 1941
  • "Like tea used to be" - Yorkshire Tea
  • "Lipsmackin' thirstquenchin' acetastin' motivatin' goodbuzzin' cooltalkin' highwalkin' fastlivin' evergivin' coolfizzin' Pepsi" - Pepsi Cola, 1973, Boase Massimi Pollitt
  • "Made in Scotland from girders" - Irn Bru
  • "No Nonsense" - John Smith's beer
  • "Pepsi - for those who think young" - Pepsi
  • "Probably the best lager in the world" - Carlsberg
  • "Pure Life" - Nestle Aberfoyle Natural Spring Water, 2002 or 2003?
  • "Refreshes the parts other beers cannot reach" - Heineken lager, 1974
  • "Same time tomorrow?" - Diet Pepsi, 1990s
  • "Sch... You know who?" - Schweppes, 1962
  • "The Beer that Made Milwaukee Famous" - Schlitz
  • "The Champagne of Bottled Beer" - Miller Beer
  • "The Joy of Cola" - Pepsi, 1999
  • "The pause that refreshes" - Coca Cola, 1929
  • "The real thing" - Coca Cola, late-1980s
  • "The Uncola" - 7-Up, 1973, J Walter Thompson
  • "There's no taste like Stones" - Stones bitter
  • "Uh-Huh!" - Diet Pepsi, 1991
  • "We drink all we can. The rest we sell." - Utica Club, 1965, Doyle Dane Bernbach
  • "What a refreshing change" - Woodpecker cider
  • "Who's your soda?" - Red Fusion soft drink, Dr Pepper, 2002
  • "You know when you've been Tango'd" - Tango soft drink, 1994, HHCL
  • "Your best bet for a fuller flavour" - Carlin Black Label lager (1980s)

Communications, Broadcasting, and Publishing

  • "Before you make up your mind, open it." - Irish Independent
  • "CTV. Canadian Television" - CTV
  • "Fair and balanced" - FOX News
  • "Get more" - T-Mobile
  • "If it's on, it's in." - Radio Times, MCBD
  • "If you don't get it, you don't get it." - The Washington Post, 1990s
  • "It's good to talk" - British Telecom (1990s)
  • "It's not TV, it's HBO." - HBO, late 1990s
  • "Let your fingers do the walking." - Yellow Pages, 1964, Geers Gross
  • "Nick is for kids" - Nickelodeon TV channel
  • "Seeing small business differently" - SBC Communications
  • "The most trusted name in news" - CNN
  • "We never stop working for you" - Verizon Wireless
  • "You give us 22 minutes, we'll give you the world" - WINS Radio, New York, 1965 , KFWB Radio, Los Angeles, Present (2004)
  • "Your friend in the digital age" - COX Communications
  • "All the news that's fit to print" - The New York Times, 1896, Direct
  • "ABC: America's Broadcasting Company" - ABC, 1999
  • "The Eye in the Eyes" - CBS, 2003
  • "Turn It Up" - UPN, 2002
  • "It's Time for U" - UPN, 2003
  • "Still the One" - ABC 1978, Nine Network Australia 1980's - present
  • "The first network for men" - Spike TV

Electronics

  • "Do you have the bunny inside?" - Energizer Max, since 2000s
  • "Hello Tosh, gotta Toshiba?" - Toshiba, 1984, Gold Greenlees Trott
  • "Is it live, or is it Memorex? "- Memorex video cassettes, 1970s or 1980s on
  • "Keeps going and going and going." - Energizer Batteries, began 1980s or 1990s
  • "Neighbour's envy, owner's pride" - Onida TV (India)
  • "No battery is stronger longer." - Duracell Batteries, 1990s
  • "One that Last" - Duracell Batteries - late-1980s
  • "See what the future has in store." - Future Shop
  • "Thousands of possibilities. Get yours." - Best Buy
  • "We bring good things to life." - GE (General Electric)
  • "You can't top the copper top" - Duracell Batteries, early to mid 1990s

Computing

  • "Intel inside" - Intel
  • "e-business solutions" - IBM, 2000s
  • "Think" - IBM, 1914
  • "Think different" - Apple Computer
  • "Think outside the box" - Apple Computer, 1990s
  • "Where do you want to go today?" - Microsoft
  • "Acquire, manage and listen" - Apple Computer
  • "Rip. Mix. Burn" - Apple Computer
  • "[It's] so easy to use, no wonder it's number one" - AOL
  • "It's better with the butterfly" - Microsoft (for MSN 8 internet service provider)
  • "Welcome to the World Wide Wow" - AOL (play on World Wide Web)
  • "Wikipedia, the Free Encyclopedia" - Wikipedia
  • "It's the Internet that logs onto you" - SBC-Yahoo! DSL
  • "GNU is Not Unix" - Free Software Foundation


Recordings

  • "Echo Around the World" - Edison Records
  • "Comparison With the Living Artist Reveals No Difference" - Edison Records
  • "If it's a King, It's a Hillbilly -- If it's a Hillbilly, it's a King" - King Records
  • "Never Scratches" - Lyric Records
  • "First with the Hits" - Mercury Records
  • "America's Best Record" - Puritan Records
  • "Hear What You Like - When You Like" - Rex Records
  • "Each Record a Masterpiece" - Van Dyke Records

Fashion

  • "A diamond is forever." - De Beers Consolidated Mines, 1948-present
  • "Between love and madness lies Obsession." - Calvin Klein, 1985
  • "Children's shoes have far to go." - Start-Rite Shoes, 1945, Stanley Studios
  • "fcuk advertising" - French Connection United Kingdom, 1990s
  • "It takes a licking and keeps on ticking." - Timex Corporation, 1956
  • "Just do it" - Nike, Inc. (foot wear), 1988-on, Wieden & Kennedy
  • "Lifts and separates" - Playtex Cross-Your-Heart bra, 1960s.
  • "Maybe she's born with it - maybe it's Maybelline" - Maybelline

Finance

  • "Because life's complicated enough" - Abbey National
  • "Don't leave home without it" - American Express
  • "Merrill-Lynch is Bullish on America" - Merrill-Lynch
  • "More human interest" - Washington Mutual
  • "The bank that likes to say Yes" - Trustee Savings Bank
  • "The future takes VISA" - VISA (credit card)
  • "The Listening Bank" - Midland Bank
  • "The world's local bank" - HSBC
  • "There are some things money can't buy. For everything else, there's MasterCard." -MasterCard
  • "VISA - It's everywhere you want to be" - VISA (credit card), 1988, BBDO
  • "When E. F. Hutton Talks, People Listen" - E.F. Hutton

Food

  • "57 Varieties" - H. J. Heinz Company
  • "A Mars a day helps you work rest and play" - Mars bar
  • "A minty bit stronger" - Trebor Mints
  • "Beanz Meanz Heinz" - Heinz Baked Beans
  • "All because the lady loves Milk Tray" - Milk Tray Chocolate, 1970s
  • "Betcha can't eat just one" - Lay's potato chips
  • "Do you love anyone enough to give them your last Rolo" - Rolo confectionary
  • "Do you eat the red ones last?" - Smarties, 1970s or 80s on until the early 90s, revived around 2002 or 2003
  • "WotalotIgot!" - Smarties, 1961, JWT
  • "For mash get Smash" - Smash instant mashed potatoes, 1974, Boase Massimi Pollitt
  • "The Freshmaker!" - Mentos
  • "Full of Eastern Promise" - Fry's Turkish Delight
  • "Give me a break! Give me a break - break me off a piece of that Kit Kat bar!" - Kit Kat candy
  • "Have a break, have a Kit Kat" - Kit Kat candy
  • "Hungry? Grab a Snickers" - Snickers
  • "If it doesn't get all over the place, it doesn't belong in your face" - Carl's Jr.
  • "It can only be Heineken" - Heineken
  • "It takes a tough man to make a tender chicken." - Perdue, 1972, Scali, McCabe & Sloves
  • "Made to make your mouth water" - Opal Fruits
  • "Nowt taken out" - Allinsons bread
  • "One two many and you might turn Bertie" - Bassett's Liquorice Allsorts
  • "Only Smarties have the answer" - Smarties confectionary
  • "Only the best for the Captain's table" - Birdseye
  • "Refreshes the Parts Other Beers Cannot Reach" - Heineken
  • "Shouldn't your baby be a Gerber baby?" - Gerber
  • "The lighter way to enjoy chocolate" - Maltesers
  • "The sweet you can eat between meals wothout losing your appetite" - Milky Way
  • "There's always room for J-E-L-L-O", Jell-O
  • "Too good to hurry mints" - Murry Mints
  • "You'll never put a better bit of butter on your knife" - Country Life butter
  • "What would you do for a Klondike Bar?" - Klondike Bar, early 1990s, early 2000s

Cereals

  • "Breakfast of Champions" - Wheaties, 1935, Blackett-Sample-Gummert (slogan was later on "The Breakfast of Champions", including in the 1990s)
  • "Can't Get Enough of That Golden Crisp", Golden Crisp
  • "Central heating for kids" - Ready Brek porridge
  • "Everyone loves my Cocoa Krispies" - Kellogg's Cocoa Krispies
  • "Gotta have my pops!" - Corn Pops breakfast cereal
  • "I'd rather have a bowl of Coco Pops" - Coco Pops breakfast cereal
  • "Just like a chocolate milkshake, only crunchy" - Coco Pops breakfast cereal
  • "Kid tested. Mother approved." - Kix breakfast cereal
  • "Makes Red Blood!" - Grape-Nuts breakfast cereal
  • "Nobody can say no to the honey nut Os in Honey Nut Cheerios" - Honey Nut Cheerios breakfast cereal
  • "Race for the taste, the honey sweet taste!, the honey-nutty taste of Honey Nut Cheerios", Honey Nut Cheerios
  • "Shot from Guns!" - Quaker Puffed Rice
  • "Silly Rabbit, Trix are for Kids" - Trix cereal
  • "Snap, Crackle, and Pop, Kellogg's Rice Krispies - Kellogg's Rice Krispies breakfast cereal.
  • "Tell them about the honey, mummy" - Sugar Puffs breakfast cereal
  • "They're grrreat!" - Kellogg's Frosted Flakes breakfast cereal

Fast food

  • "Have it your way." - Burger King
  • "Have you had your break today?" - McDonalds
  • "I'm lovin' it" - McDonald's, in a 2003 international campaign
  • "Jack's back" - Jack in the Box fast food restaurant
  • "Pizza! Pizza!" - Little Caesars restaurants
  • "Put a smile on, put a smile on. Everybody come on, put a smile on" - McDonald's (advertised to children)
  • "Put a smile on." - McDonalds Happy Meal, 2001-2002
  • "Smile." - McDonalds
  • "The burgers are better at Hungry Jack's" - Hungry Jack's
  • "Think outside the bun." - Taco Bell, late-1990s, early 2000s
  • "Twoallbeefpattiesspecialsaucelettucecheesepicklesonionsonasesameseedbun - McDonald's Big Mac sandwich
  • "We love to see you smile" - McDonald's
  • "Where's the beef?" - Wendy's Restaurants, 1984-, Dancer-Fitzgerald-Sample
  • "Yo quiero Taco Bell." - Taco Bell, mid-1990s
  • "You deserve a break today" - McDonald's
  • "You've always got time for Tim Hortons." - Tim Hortons, mid-to-late-1990s-on
  • (nah, nah, nah) - McDonalds, sung non-sense words, 2003

Household

  • "1001 Cleans a Big, Big Carpet for Less than Half a Crown" - 1001 carpet shampoo, c.1964
  • "Kills Bugs Dead" - Raid (an insecticide)
  • "Quick, Henry, the FLIT!" - Flit insecticide
  • "It Beats - as it Sweeps - as it Cleans" - The Hoover vacuum cleaner, 1926
  • "Covers The Earth" -- Sherwin Williams paint
  • "For hands that do dishes can feel soft as your face, with mild green Fairy Liquid" - Fairy Liquid
  • "It's a lot less bovver than a hover" - Qualcast Concord lawnmowers, 1985, WCRS
  • "The appliance of science" - Zanussi, 1981, Geers Gross
  • "Put the freshness back" - Shake'n'Vac
  • "Kills Germs Dead" - Domestos

Personal Care

  • "A totally organic experience" - Clairol Herbal Essences
  • "Absolute cleanliness is Godliness!" - Dr. Bronner's Magic Soap
  • "Because you're worth it" - L'Oréal
  • "Does She or Doesn't She? ...Only her Hairdresser Knows for Sure" - Clairol hair dye
  • "For those who like the trade rough" - Travis aftershave
  • "Good Morning! Have You Used Pear's Soap?" - Pear's Soap
  • "I liked it so much I bought the company." - Remington shavers
  • "I never knew you had dandruff" - Head & Shoulders shampoo
  • "It Floats!" - Ivory Soap
  • "It won't let you down" - Sure anti-perspirant
  • "Maybe she's born with it, maybe it's Maybelline" - Maybelline (lipstick, makeup)
  • "Preparing to be a beautiful lady" - Pear's Soap
  • "Raise your hand if you're sure"" - Sure, 1984, Wells, Rich, Greene
  • "R-O-L-A-I-D-S spells Relief" - Rolaids (indigestion medicine)
  • "The Lynx effect" - Lynx deoderant
  • "Which twin has the Toni?" - Toni, 1946, Foote, Cone & Belding
  • "You'll wonder where the yellow went when you brush your teeth with Pepsodent" - Pepsodent, 1956, Foote, Cone & Belding

Recreation, Entertainment, and Travel

  • "... another shrimp on the barbie ..." - Australian Tourist Commission, 1984
  • "The happiest place on Earth" - Disneyland
  • "Get out there" - Royal Caribbean cruise lines
  • "We love having you here" - Hampton Inn
  • "Where wonders never cease" - Alton Towers
  • "It's so bracing" - Skegness
  • "Don't just book it. Thomas Cook it." - Thomas Cook, 1984, Wells, Rich, Greene
  • "Serving All our Community. Brampton's Arts Group." - Visual Arts Brampton, 2003, Alphie and Bette

Tobacco

  • "Camels Soothe Your T-Zone" -- Camel cigarettes
  • "Doctors Recommend Phillip Morris" -- Phillip Morris tobacco products
  • "I'd Walk a Mile for A Camel" -- Camel cigarettes
  • "Just What the Doctor Ordered" -- L&M Cigarettes
  • "More Doctors Smoke Camels than any other Cigarette" -- Camel cigarettes
  • "Not a Cough in a Carload" -- Old Gold Cigarettes
  • "Reach for a Lucky instead of a Sweet" -- Lucky Strike Cigarettes
  • "Taste Me! Taste Me! Come on and Taste Me!" -- Doral Cigarettes
  • "You're never alone with a Strand" -- Strand Cigarettes
  • "You've Come a Long Way, Baby" -- Virginia Slims Cigarettes
  • "Anyhow*... Have a Winfield" -- Winfield Cigarettes

Transport

  • "Getting There Is Half The Fun" - Cunard Line
  • "The world's favourite airline" - British Airways
  • "Fly the friendly skies" - United Airlines, 1966-, Leo Burnett
  • "Wanna get away?" - Southwest Airlines
  • "We love to fly and it shows" - Delta Airlines
  • "We Really Move Our Tail For You" - Continental Airlines
  • "We're getting there" - much ridiculed British Rail slogan
  • "See What Brown Can Do For You" - UPS
  • "Esto si es volar!!" ("This really IS flying!") - Eastern Airlines, in Puerto Rico

Automobiles

  • "Ford is the Best in Texas"
  • "Ask the Man who Owns One" - Packard, 1925, Austin Bement
  • "Bigger in Texas, Better in a Dodge"
  • "Drivers wanted." - Volkswagen, 1995, Arnold Communications
  • "If only everything in life was as reliabale as a Volkswagen"
  • "It's a Skoda. Honest." - Skoda, 2000, Fallon
  • "Like a rock" - Chevrolet
  • "Once driven, forever smitten" - Vauxhall Motors (1980s)
  • "Right service. Right price." - Meineke
  • "Sheer driving pleasure" - BMW
  • "Sooner or later, you'll own Generals" - General Tires Corp.
  • "The car in front is a Toyota"
  • "The lion leaps from strength to strength" - Peugeot (1980s)
  • "The Real Thing" - Ford Australia 1970s
  • "The ultimate driving machine" - BMW
  • "Think Small" - Volkswagen, 1962, Doyle Dane Bernbach
  • "Time to Re-Tire" - Fisk tires
  • "Vorsprung durch Technik" - Audi
  • "We are professional grade" - GMC Truck
  • "You can with a Nissan"

Petroleum

  • "You Can Trust Your Car to the Man Who Wears The Star" -- Texaco Service Stations
  • "Put a tiger in your tank" -- Esso
  • "You can be sure of Shell" - Shell Oil, 1982
  • "Pump your money back into Canada" - Petro Canada, early 1980s
  • "Go well. Go Shell" - Shell Oil

Government

  • "An army of one" - United States Army, 2001
  • "Be all you can be" - US Army, 1981-2001, N. W. Ayer
  • "Give a hoot, don't pollute" - United States Forest Service
  • "I want YOU for the US Army" - World War I and World War II
  • "Only you can prevent forest fires" - United States Forest Service
  • "The Army National Guard, You Can" - US Army National Guard, in use around 2001-2003 if not more years than that.
  • "Take a bite out of crime!" - National Crime Prevention Council
  • "The toughest job you'll ever love" - Peace Corps
  • "There's No Life Like it" - Canadian Armed Forces
  • "I love New York" - New York City, 1977-on, Wells, Rich, Greene
  • "Be the best" - British Army
  • "Things Can Only Get Better" - British Labour Party slogan for the 1997 General Election

Social

  • "A mind is a terrible thing to waste." - United Negro College Fund
  • "This is your brain. This is your brain on drugs. Any questions?" - The Partnership for a Drug-Free America

Miscellaneous

  • "Reassuringly expensive" - Stella Artois, 1981, Lowe Howard-Spink
  • "Sometimes you feel like a nut, sometimes you don't" - Peter Paul Mounds, 1953, Dancer-Fitzgerald-Sample
  • "The future's bright. The future's Orange" - Orange, 1996, WCRS
  • "What we want is Watney's" - Watney's
  • "Screw yourself" - IKEA, 2004

 

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