PLR blogs offer the perfect solution for anyone who wants to run a blog (or an entire network of blogs), but doesn't have the time to keep up a regular posting schedule.
Posting private label articles on your blog takes a fraction of the time it takes to right your own posts from scratch. You can of course post PLR articles in their entirety, but that will leave you open to duplicate content problems.
A smarter way is to split the article up into a couple of different posts with your own introductory and closing sentences to each blog entry. Generally speaking, the more you rewrite PLR articles, the better they will be received both by readers and the search engines.
Blogs From PLR eBooks
A less popular yet far better route, is to use PLR ebooks to create blog posts. I'm not sure why more people don't do this. Perhaps the idea just doesn't occur to them, or maybe they mistakenly think it will be hard work.
The truth is that with a little editing, a small selection of high quality PLR ebooks on the same topic can be mashed together to provide a lifetime of posts that build to create a well-themed blog the search engines love!
Automated PLR Posting
If you use the free WordPress software to create a PLR blog, you can prepare many months worth of posts in advance and schedule the messages to post automatically when the posting date you assign to each post is reached! There's also software like PLR Poster or Instant Blog Feeder to make the task even easier and more automated than it already is (they offer a few additional, but non-essential benefits as well).
[I've just learnt that if you buy niche PLR articles from Simply PLR, you get access to some sort of automatic blog poster software you can use for free. Interestingly, these guys give you a second set of private label articles that are pre-prepared for use in an article spinner. (Not to be confused with automated rewriters, which invariably spew out garbage). This is a nice touch, since it enables you to create many different versions of each PLR article at the click of a button].
Of course, it almost goes without saying that content sourced from either PLR ebooks or articles is ready to be monetized with product recommendations, affiliate links, Adsense, or CPA offers, etc., just like any other content.