Web Marketing Strategy Update

DealDotCom is a new site from Jason Potash & Marc Quarles offering big discounts on the best Internet Marketing products, using a “deal a day” format.

From the site:

“DealDotCom is the place on the web to find all the Internet Marketing products you really want for rock bottom prices. We sell products and services that help save you time and money when it comes to running your online business.”

Unfortunately, there’s no prior notification of which product will be on sale when, nor how much you’ll save. So you have to visit the site regularly — well, daily really — to be sure you don’t miss out getting something you really wanted for a lot less than normal.

Sounds very promising though, and of course you can just bookmark it.

DealDotCom Affiliate Program

There’s also an attractive 3-tier affiliate program, that pays you commissions for life on purchases made by anyone you refer. You also get a commission on sales generated by people introduced by anyone you refer.

As Jason and Marc say on the site, this could bring you some healthy commission checks and a nice passive, residual income.

I was catching up on SEOBook author Aaron Wall’s blog the other day. In this post he talks about how the new Google Toolbar 4 for IE suggests spelling corrections and keyword queries based on the search patterns of other searchers.

On the face of it you might think that’s rather mundane and pretty uninteresting news.

But you’d be wrong.

The key point Aaron raises is that these (semi) auto-correction features will effectively narrow down the range of search queries to the most common keyword phrases.

Here’s a simple example to help you visualize what that means (made up, so not factually correct, but illustrates the concept).

Queries from people without Google Toolbar who want to buy shoes:
“buy shoes”
“buy shoe”
“buy shose”
“shoes buy”
“shoe buy”
“shose buy”

Are all “corrected” by Google Toolbar search and spelling suggestions, to become:
“buy shoes”

The effect will be twofold:

1. Reduce the effectiveness of targeting mistyped, misspelled or otherwise imperfect search queries
2. Increase competition for the more mainstream keywords and thus drive up CPC