Web Marketing Strategy Update

1. Publish A Free Ezine For Selling Products

You could publish a free ezine or newsletter to promote your own or affiliate products, MLMs, etc. This is the most common format, and to work well requires quality — preferably original — content related to your business and products so that it stands out from the crowd.

2. Publish Free Ezine For Selling Advertising Space

You could publish a free ezine or newsletter to sell advertising spots and exclusive mailings to other businesses. Similar in format to the previous example, except that instead of using the ezine as a vehicle for promoting your own products, you use it to generate ad revenue. This approach is often favored by those new online and / or without their own product, using mainly contributed articles for content and combining the promotion of affiliate programs with ad sales.

3. Publish A Paid Subscription Ezine

You could charge a monthly or yearly subscription to your ezine or newsletter. Unless your annual subscription is fee is relatively little, you will probably make more money with a low monthly fee automatically charged to the subscriber’s credit card. Note that you need quality, highly targeted original to be successful selling ezine subscriptions like this.

I came across Blog Submitter Pro 7.0 through an emailed affiliate recommendation. The site headline reads:

“New Blog Submission Software Takes TOTAL DOMINATION To A Whole New Level, And Allows Complete Control Over Any Market and Any Product You Sell. — Renders All Other Marketing Methods Totally Useless by Comparison”

Quite a claim, eh? Totally ridiculous hype of course. But that seems to be the norm these days. My issue is with the software itself.

I might wear a grey hat sometimes, and Google may think I’m a bit thin in places, but even to me it’s clear that this new, “killer marketing app” crosses the line.

The goal is innocuous enough: make comments on blog posts related to the topic (or in this case, simply keywords) that your site covers. In doing so increase the value of your site in the eyes of Google (and other search engines).

The method of attaining it is the problem.

Let me ask you a question. What is the Comments function on a blog for?

For commenting on the post, right? To build on it. Add opinions. Ask questions. Perhaps create discussion.