Web Marketing News

The Big Fish Story That Is True
Not a very long post (yes Mark S. I do listen once in a while), but this is too good to pass up. It hasn’thing to do with politics, online advertising, or telecommunications, just a good old fashioned fish story. On the front page of Tuesday’s Wall Street Journal there is an amazing sto. (more)

A Long Google/Short Yahoo Paired Trade Revisited
Chad Brand submits: Two months ago I outlined a long Google (GOOG)/short Yahoo! (YHOO) paired trade as a way to play the possible p/e multiple convergence of the two leading Internet advertising companies. This week’s third quarter warning from Yahoo prompted an ugly sell-off in the name. Google sha. (more)

Market Wire - Local Online Advertising Not Living up to Hype
June 27, 2006 — Local online advertising, once hyped as an indispensable resource for Internet shoppers, has yet to deliver on that promise. Online local ad spending . (more)

Business Wire - Univision.com Named #1 Most Visited Spanish-Language Website; Simmons Research Study Shows Online Advertising in Spanish Has More Impact and That Hispanics
personal injury solicitors.September 18, 2006 — LOS ANGELES — Univision Online, Inc., a subsidiary of Univision Communications Inc. (NYSE:UVN), announced today that according to a study conducted . Univision.com Named #1 Most Visited Spanish-Language Website; Simmons Research Study Shows Online Advertising in Spanish Has More Impact and That Hispanics”>(more)

Online advertising - Sector Snap: Assessing Advertising
MSN MoneyCentral - In a note to investors,ThinkEquity analyst Stewart Barry tried to make sense of recent announcements about the state of online advertising. Last week, Yahoo! Inc. reported a slowdown in ad spending from the automotive and financial services areas . Source: news.moneycentral . (more)

Online Video Advertising Can be Really Annoying, Finds New Report from Forrester Research.Advertisers Need to be Like “Media
[Download video to your computer | Upload to iPod, PSP] Forrester Research has just released a comprehensive study examining online video consumption. (more)

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