Latest Research Briefs

MarketingExperiments.com have recently published the following research briefs:

[Shopping Cart Recovery->http://www.marketingexperiments.com/see/1116] - How we refined our email messaging
to achieve a 263% increase in the recovery of abandoned carts

[Click Fraud->http://www.marketingexperiments.com/see/1115] - Our research indicates that as much as 30% of
paid search traffic may be fraudulent.

[PPC Ad Copy->http://www.marketingexperiments.com/see/1114] - How our testing improved our click-through rate
by as much as 121%

[The Impact of SPAM on Email Marketing->http://www.marketingexperiments.com/see/1112] - We investigate the
new CAN-SPAM law and find how one major retailer risked a
minimum $41,500 fine just by sending holiday emails to its
customers.

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