Archive for March, 2006
Tuesday, March 28th, 2006
Google Keywords Tool Goes Public
Last week Google officially opened up the Adwords keyword tool to non-account holders with an external version of the research tool.
Thanks to recent updates, the tool now returns more useful keyword data than most others, including keyword popularity indicators and global search volume trends. Definitely one you want to bookmark.
There’s also a handy feature that allows you to generate keywords based on the content of any webpage. As far as I know (and I’ve seen many), this is the only free keyword extraction tool that can also optionally follow links found on your input URL to include other pages from the same site in the analysis. Alternatively you can paste a block of text into a form box to be analyzed.
Features of the keyword tool include:
- Search for keywords in three ways. Use keywords you enter, your existing high clickthrough rate keywords, or any webpage URL for your search. You can also expand your keyword search even further to include pages linked to from the original URL.
- Keyword performance statistics. See Google’s performance statistics for your keyword results. Views include keyword popularity, global search volume trends, cost, and predicted ad position.
No Comments » - Posted in General, Online Tools, PPC Advertising, SEO / SEM by Azam
Thursday, March 23rd, 2006
Affiliate Datafeeds In Blogs
This is something I rarely talk about, but datafeeds are a great way to make money with affiliate programs.
A datafeed is essentially a product database that merchants make available for their affiliates to download.
The data is contained in a large text file, with one product per line. Each line will contain things like the product name, its code number, price, description, order link, and image links.
These different bits of information are usually separated by commas or tab stops, (although the pipe (|) symbol is sometimes used), leading to comma-separated value, .csv or tab-separated value, .tsv files.
Whilst the datafeed might look like an unreadable mess in a text editor, if you open the file in spreadsheet software like Excel or Filemaker, you will see the information is actually in neat columns as defined by the commas or tabs.
You can buy software and scripts (or roll your own) to manipulate this data to create websites with hundreds, even thousands of pages in no time.
These can be static pages pages you upload to your server, or dynamically generated on the fly as the page is requested (my personal preference).
