Archive for July, 2006

Wednesday, July 5th, 2006

Check Out Google Checkout

I’m a bit late on getting to this, but in case you missed it, Google has launched an online wallet or checkout service similar to those offered by Microsoft and Yahoo.
Speculated on at ZDnet over a month ago, the service is designed to tie in heavily with Google Adwords, which together with the financial incentives involved will probably lead to it quickly growing in popularity.

From the official press release:

Here’s how it works: shoppers can find stores that accept Google Checkout by looking for the Google Checkout icon on AdWords advertisements or whenever they come across the Google Checkout option on a merchant’s site. If shoppers want to use Google Checkout, they can create a Google Checkout login right from the merchant’s site with a single username and password by entering basic information, such as their contact details, payment preferences, and shipping information, once. Then, when checking out at any store that offers Google Checkout, they can simply select Google Checkout, quickly complete their transaction with their login information, and avoid the hassle of filling out multiple forms. In addition, shoppers can keep track of their purchase history, including orders and shipping details, in one place.

1 Comment » - Posted in General, Marketing Resources, Google Adsense Tips by Azam