Archive for July, 2007

Sunday, July 22nd, 2007

Nevermind Web 2.0, What’s Web 3.0?

Whilst many people are still trying to understand what Web 2.0 is, the other day I came across an interesting post, How To Define Web 3.0 by Steve Spalding at How To Split An Atom.

In it he attempts to predict the defining aspects of the next phase in the evolution of the Internet, which is being tagged Web 3.0.

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Here are a couple of excerpts:

Definition [Web 3.0]: Highly specialized information silos, moderated by a cult of personality, validated by the community, and put into context with the inclusion of meta-data through widgets.

And:

Analyzing Web 3.0 is an exercise in understanding how human beings naturally consume data. We tend to gravitate towards specialized information silos for the majority of our information. That’s why we have television stations instead of one massive GooTube, and why we buy magazines about our favorite subjects instead of white sheets containing random news articles.

Web 1.0 lacked context, Web 2.0 lacked interoperability, Web 3.0 will be a web where websites become web services and access to any information you desire is no more difficult than installing a widget onto your website.

2 Comments » - Posted in General, Web 2.0, Web 3.0 by Azam

Monday, July 16th, 2007

Death Of Squidoo Marketing?

Few days late posting the bit below on dropping Squidoo lense rankings, but it’s still worth your attention anyway.

Personally I’m having greater success at Hubpages than Squidoo. Not only is it easier and faster to use, but I get more visitors — I assume because of fewer pages and therefore less competition.

Of course if Squidoo has been targeted by Google, the same thing will happen to Hubpages in due course. You’ve probably time to make a good few bob before that though.

The lab has been investigating the recent drop in ranking for Squidoo lenses in Google’s search engine results. It appears that as of the 7th of July nearly all Squidoo lenses have dropped in ranking in the Google search engines. There is a lot of speculation in various forums at present (including Squidoo’s own SquidU forum) but the reasons are uncertain.

At this stage, the lab feels there are 3 potential causes.

1. Recent Squidoo changes have resulted in Google indexing Squidoo lenses in a different way that is resulting in lower ranking scores compared to before.

2. Google are applying a virtual penalty on the Squidoo domain for reasons known only to them.

No Comments » - Posted in Marketing Resources, Website Promotion, Affiliate Marketing, Writing by Azam