Web Marketing Strategy Update

See how experts use Wordtracker and how you can apply their strategies to your own website with this free ebook.

Wordtracker created a fictional company and asked experts to provide real answers to the problems facing its CEO.

Contributers include:

Bryan Eisenberg - Convert more traffic using Wordtracker
B. L. Ochman - Understand your customer’s real motivations
Kevin Lee - Combine thousands of phrases for an effective PPC campaign
Stephen Mahaney - Use Wordtracker to find the size of the market
Ken McGaffin - Discover the most important sites in your marketplace
John Alexander - Find inspiration in Wordtracker’s top 1000 words report
Neil Davidson - Learn how an Ad Agency uses keyword research to position a client
Robin Good - Use Wordtracker to identify niche opportunities
Nick Usborne - Incorporate keywords into your content and copy

I came across this guide to using [Skype->http://skype.com] to conduct interviews, and it struck me what an easy product creation tool this could be.

Skype is a free [VOIP->http://en.wikipedia.org/wiki/Voip] (Voice Over Internet Protocol) [P2P->http://www.answers.com/p2p] [(Peer-to-Peer) telephony->http://www.skype.com/products/explained.html] / instant messenger application.

I use it myself and the audio quality is generally very good. Certainly far better than most of those tele seminars recorded to mp3 that are in vogue on so many Internet marketing sites at present.

All you need to do is arrange a time and date with your chosen expert on the other side of the globe, perhaps emailing a rough outline and questions to be covered in advance. Call over Skype and conduct the interview, creating a nice clean audio recording you can then duplicate into any format of your choosing. Throw up a standard sales page, do your JV mailings, and your away!

There’s an overview below, but I suggest you head over to the Blogarithms site for more detail:

Blogarithms » Interviews via Skype

Record on an external device, not the same computer running Skype.