Web Marketing Strategy Update » Copywriting

5 Essential Elements Of Online Content Creation

Azam Corry — Mon, 21 May 2012 03:45:24 +0000

5 Essential Elements Of Online Content Creation by Azam Corry

The art of producing great website content has a lot to do with not just what you say but also how you say it. A decisive and clear message needs to be given the attention it deserves. Content publishers often neglect to include these extras and fail to capture the attention of the audience. Here’s [...]

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How To Write Content That Sells: 20 Quick Tips

Azam Corry — Thu, 19 Apr 2012 02:48:06 +0000

How To Write Content That Sells: 20 Quick Tips by Azam Corry

How well you write a page of content determines how successful it is at improving your bottom line. You’ve got a couple of seconds at most to capture those eyeballs and keep the reader on your page, drawing them further in. Fail to do so and you’ve lost that random visitor for ever – and [...]

Right Angles of Copywriting

Azam Corry — Mon, 30 Jan 2012 01:22:23 +0000

Right Angles of Copywriting by Azam Corry

One of the biggest, perhaps most important, parts of creating good copy is finding an angle. The writing bit is generally pretty easy, but sometimes it’s the angle that is hardest to come by. Copywriting for a living can leave you feeling, like the annoying Forest Gump, that life really has some startling resemblances to [...]

Master Copywriter Gary Halbert Has Died

Azam Corry — Fri, 13 Apr 2007 19:14:55 +0000

Master Copywriter Gary Halbert Has Died by Azam Corry

The Prince of Print, famous — perhaps infamous — as a larger-than-life copywriting genius, passed away in his sleep on Sunday, April 8th. I missed this at the time, but if you haven’t heard of him, you need to. Gary was one-of-a-kind and nothing short of a legend in the world of direct marketing. A [...]

Subliminal Advertising

Azam Corry — Thu, 16 Jun 2005 05:15:12 +0000

Subliminal Advertising by Azam Corry

I remember learning about subliminal advertisin...