Web Marketing Strategy Update

DealDotCom is a new site from Jason Potash & Marc Quarles offering big discounts on the best Internet Marketing products, using a “deal a day” format.

From the site:

“DealDotCom is the place on the web to find all the Internet Marketing products you really want for rock bottom prices. We sell products and services that help save you time and money when it comes to running your online business.”

Unfortunately, there’s no prior notification of which product will be on sale when, nor how much you’ll save. So you have to visit the site regularly — well, daily really — to be sure you don’t miss out getting something you really wanted for a lot less than normal.

Sounds very promising though, and of course you can just bookmark it.

DealDotCom Affiliate Program

There’s also an attractive 3-tier affiliate program, that pays you commissions for life on purchases made by anyone you refer. You also get a commission on sales generated by people introduced by anyone you refer.

As Jason and Marc say on the site, this could bring you some healthy commission checks and a nice passive, residual income.

If you want to improve your website sales conversions — and I’m sure you do — have a read of MarketingSherpa’s new Ecommerce Benchmark Guide 2007.

This is not the latest, greatest marketing twaddle of some Internet marketer who’s been online all of 5 minutes, but no-nonsense, “just the facts please” information from people in the trenches that will help you:

• Raise shopper-to-buyer conversions and increase buyer lifetime
• Improve search engine marketing ROI, despite rising costs per click
• Reduce shopping cart abandon rates
• Increase email open rates, number of clicks received and conversion rates
• Compare your own marketing stats to those of your peers
• Ensure your marketing tests and site revamp ideas are approved by management

The completely new guide contains a whopping 223 charts & tables, with data from 1,913 ecommerce marketers’, and results from surveys of 2,449 online shoppers. There’s also “best-of” data from 30 independent research organizations, plus 6 brand new eyetracking heatmaps for sites like Best Buy, Circuit City, Wal-Mart and others.